Derol Frye.UI & web designer.
20 years across product, brand and marketing.
Open to full-time opportunities, remote or Bay Area.
About
Selected work.
01 / 04
- iOS · Android

Highreply
Design · React.js
From trending feed to first hello.
- iOS · Android

Fling
Design · Figma prototype
Discovery, profiles, video chat and messaging.
- Web · Mobile

FriendFinder Prototype
Design · HTML, CSS, jQuery
A working prototype tested with real users.
- Archive

More work
Branding, web and print from 20 years.
01 · Highreply
A feed that’s alive from the first scroll.
Trending surfaces active people right away, so there’s always someone new to see.
More than a photo.
Profiles show interests and a quality score alongside photos, so there’s more to go on.
From profile to first hello.
Chat is a tap away from any profile, so starting a conversation is easy.
- 01 Trending
- 02 Discover
- 03 Chat
How it’s built
Every screen is a system.
Tokens, layout, components and content, designed to scale and documented for engineering.
Process
How I work.
Research first, pixels second, ship with engineering.
- 01
Research.
Talk to users, study the data, find the real problem.
- 02
Flows.
Map journeys and wireframes before pixels.
- 03
Interface.
Polished UI on a reusable component system, specced for handoff.
- 04
Prototype & ship.
Clickable or coded prototypes, then pair with engineering to ship.
derol@derol.com →
Open to full-time opportunities, remote or Bay Area.









